File formats: JPEG, PNG, PDF — What’s the difference?

Discover your format

So, you’ve simply created your masterpiece in GoDaddy Studio and now you wish to export it. However what file format do you have to use? Understanding the fundamentals about picture file codecs is tremendous useful for getting probably the most out of your designs.

The brief story:

  • Designing one thing for the online? Use JPEG. 
  • Want a clear emblem or icon? Use PNG. 
  • Printing your design? Use PDF.   

Want greater than that? Learn on.

Breaking down file codecs

There may be extra to every file format than merely the place you’re utilizing it. To get a greater understanding, let’s take a look at every format individually.


PNGs may be partly clear. Sounds unusual for a picture, proper?

That is used for stand-alone net graphics, like an icon or a emblem, and also you wish to layer this onto one other asset.

If you export your picture as a PNG file, the house round your graphic will stay clear as a way to place it seamlessly right into a gross sales advert or e-mail signature, for instance.

Maybe you’ve seen a grey and white checkerboard behind a picture search outcomes — that signifies that it has a clear background.

Two for one drink special poster created in GoDaddy StudioJPEG

This file format is right for the online.

Social content material, e-mail, weblog or banner — if it’s logging on then it’s a secure wager to put it aside as a JPEG.

The reason is that these JPEG files may be compressed to a small measurement for a fast share or obtain. A number of the picture high quality would possibly get misplaced within the compression, however for net photos that is normally OK.


Time to print? That is the place the PDF file format shines.

Most printers will ask so that you can ship your design as a PDF file as it’s a common commonplace.


Opening night poster created with GoDaddy Studio

It’s because PDFs are the most secure wager for retaining all of your design elements intact and avoiding any unwelcome surprises when transposing your design from a digital file to a tangible object.

Formatting can change between applications and computer systems, so that you wish to be certain you’re utilizing a PDF to maintain every little thing the identical.

What about different file codecs?

You’ve most likely seen different file codecs like PSD (Photoshop), AI (Adobe Illustrator), TIFF (tagged picture file format) and lots of extra. However, PNG, JPG and PDF are the three you’re most probably to run into and a very powerful that you must know for creating photos and designs to your small enterprise.

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