New Data Reveals How Coupon Extensions Affect Ecommerce Margins

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Are coupon extensions like Honey and CapitalOne Buying good – or dangerous – to your ecommerce enterprise? New analysis signifies they decrease common order worth with none measurable enchancment in conversions or cart abandonment. Obtain’s new whitepaper to study extra about information from A/B checks on ecommerce websites exhibiting precisely how coupon extensions have an effect on retailers throughout 12 verticals, and the way a lot income you may anticipate to get well by blocking them.

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