AmsedBK Designs Business Story – SmartBiz Loans


One business helped, AmsedBK Designs, owned by Desma-Ann Bidjou-Kerekes, is bringing color, creativity, and happiness back to the carnival scene. Desma left this 5-star review on the SmartBiz Loans TrustPilot page:

Wonderful experience!

As a sole proprietor going through this process for the first time I was nervous about being able to get funding and also had a million questions regarding my application throughout the process. My concerns were addressed by very knowledgeable and responsive application processor Nick H. Nick’s support made my 1st draw process seamless and I have now applied for my 2nd draw with confidence through SmartBiz and have referred my contacts who are also interested in applying to do the same!

Here’s the story of Desma’s unique business and her plans for rebuilding with funds from a PPP loan.

Desma is a true entrepreneur with three established business ventures under her belt. Her first business was started in partnership with a childhood friend. “We have a makeup line that we sell seasonally at street festivals. However, we never had any true accounting. We were incorporated but didn’t take it quite as seriously as we should have. When the pandemic struck, we couldn’t do anything.”

Desma had a full time job as a Human Resources specialist in the non-profit industry. Last April she was laid off so decided to establish a second business offering HR support. “My two college aged children are involved helping to provide solutions for small business. We assist with legal compliance requirements, appropriate minimum wage posters, and employee insurance. Ultimately, we hope this turns into a full time gig.”



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