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Industry Buzz – November 2025 

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Ecommerce

Industry Buzz – November 2025 

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As we enter the final stretch of the holiday season, eCommerce businesses are gearing up for the last—and often biggest—revenue push of the year. With 2026 planning already underway, now is the perfect moment to sharpen your strategies, optimize conversions, and make sure every part of your funnel is ready for increased traffic and higher customer expectations. 

In this month’s edition, we’re bringing you the insights and tools to help you finish the year strong. Explore the rising importance of ACV in SaaS, get up to speed on the latest developments in App Store payment reforms, and uncover new ways to recover lost revenue with 2Checkout Lead Management. You’ll also find curated marketing resources, product updates, and expert-led content to support both your holiday execution and your long-term growth plans for 2026. 

 

Happy selling!  

 

 

In-the-spotlight-Payments-Awards-2025

 

We are proud to announce that 2Checkout received the 2025 Payments Award for Best Online Payments Solution Merchant! The award reflects 2Checkout’s commitment to empowering merchants with secure, flexible, and innovative online payment solutions. 

The Payments Awards, organized by Retail Systems and FStech, are one of the most established events in the EMEA payments industry. 

 

ACV is reshaping how SaaS companies sell — and how they grow. Will your pricing and sales strategy be ready as annual contracts become the new standard for predictable revenue? Discover what’s changing and how to make ACV work for your SaaS business! 

 

This holiday season will be all about mobile and Buy Now, Pay Later. Mobile sales are expected to soar past $140B, while BNPL keeps driving growth for online retailers. Is your checkout ready for the surge? See what’s driving this year’s shopping trends. 

 

Turn failed recurring payments into revenue wins. 2Checkout’s Revenue Recovery Tools offer a full suite to reduce involuntary churn and recapture lost revenue: 

– Account updater to ensure billing continuity for active subscriptions 

– Smart retry logic – enables the automatic recovery of payments for soft declines 

– Dunning and dispute prevention to recover lost revenue 

– Authorization Dashboard for real-time insights and optimization 

These features combined can generate up to 20% revenue uplift, helping subscription-based businesses maximize retention and revenue. Check out the full solution brief! 

 

trending-november-revenue-recovery-tools

 

A U.S. judge ruled Apple violated its App Store reform order—its limits on external payments are too restrictive. This opens new doors for developers: more revenue control, flexible pricing, and better checkout options with alternative payment systems.  

 

Fraud risk skyrockets when shopping surges — protecting your eCommerce business matters even more. Discover five practical ways to strengthen fraud defenses during your busiest season: from stronger identity checks to smart payment gateways and AI-powered detection. 

 

Ready to supercharge your eCommerce growth? Discover 11 actionable marketing automation tips that can help streamline your workflows, boost conversions, and drive more revenue.   

From personalized email flows to cart recovery tactics, this infographic is your roadmap to smarter marketing. 

 

trending-november-11-marketing-automation-tips

 

Ever wonder how many potential customers abandon their carts before checkout? Up to 80% of online shoppers do — but those aren’t lost sales. With 2Checkout Lead Management, you can recover unfinished payments, re-engage shoppers, and boost your revenue effortlessly. 

 

Free users don’t always convert, but the right experience can change that. Using omnichannel strategies like personalized onboarding, in-app messages, and timely follow-ups helps turn free users into paying customers. Find out how to maximize your freemium funnel. 

 

Ready for the next frontier of eCommerce?  

In this CommerceNow25 session, Roxana Patrichi, Product Manager, Checkout Experience at 2Checkout, unpacked why AI agents aren’t just a futuristic add-on — they’re re-writing the rules of shopping.  

If you’re working in eCommerce, SaaS, or digital strategy — this session is vital. 

 

roxana-patrichi-commerce-now-25-titles-LANDSCAPE

 

 


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