Welcome to the March edition of our Commerce Matters Newsletter! In this month’s issue, we’re unpacking essential strategies to help you adapt, innovate, and drive success in today’s fast-changing eCommerce landscape.
Discover how leveraging AI can unlock smarter growth strategies; explore the best eCommerce email design techniques to boost engagement and conversions; and learn from Copernic’s case study on how they achieved impressive affiliate revenue growth with managed services.
Happy selling!
The way consumers shop has evolved rapidly, and as we already stepped in 2025, expectations are higher than ever. It’s not just about convenience with eCommerce—it’s about hyper-personalized experiences, speed, and seamless omnichannel interactions. To uncover the key trends shaping the future of retail, we surveyed US shoppers to understand their shifting preferences and what businesses must do to stay ahead.
Churn is often misunderstood, leading businesses to rely on myths rather than data-driven strategies. But what if churn wasn’t just about minimizing losses, but about driving growth? Learn how negative churn can be a game-changer for SaaS companies.
While Gen Z embraces mobile wallets and digital solutions, Millennials lean on credit cards, and older generations remain loyal to traditional methods. Understanding these shifts is key to optimizing payment strategies for your business.
The future of search engines is rapidly evolving, with generative AI and social search platforms reshaping the way we discover content online. Discover how businesses can adapt to these changes and leverage AI to stay ahead in the competitive digital landscape.
Scaling an eCommerce business in today’s fast-paced market is more than just smooth operations and great products—it’s about staying ahead of the competition. In 2025, AI is no longer just a trend; it’s a game-changing tool that empowers businesses to work smarter, adapt faster, and seize new opportunities.
With advances in predictive analytics, businesses are tapping into deeper insights, optimizing campaigns, and driving measurable growth. Discover how AI is reshaping B2B marketing and what it means for your customer experience strategy.
In today’s competitive eCommerce landscape, ensuring a smooth and efficient shopping experience is crucial for success. From easy browsing to hassle-free returns, these features are key to enhancing customer satisfaction and fostering brand loyalty.
Expanding into global markets opens vast possibilities, but it also comes with challenges—one of the biggest being low authorization rates for cross-border transactions. As businesses like yours tap into international customer bases, ensuring seamless and secure payment approvals is crucial for maximizing revenue and customer trust.
In today’s crowded digital space, grabbing your audience’s attention is more challenging than ever. A well-designed email isn’t just about aesthetics—it’s a powerful tool to drive engagement and increase conversions. Learn how every detail matters in guiding recipients toward action from layout to visuals and CTA placement.
Affiliate marketing can be a powerful growth engine when it’s done right. Copernic, a leading software solutions provider, leveraged 2Checkout’s Managed Affiliate Services to refine its strategy. Through expert program audits, strategic optimizations, and ongoing support, Copernic transformed its affiliate marketing efforts into a major revenue driver.
