DITO Telecommunity Corp. and Lawson have expanded their partnership to help more Filipinos gain access to digital connectivity, with DITO Starter Packs now available in more than 200 Lawson stores across Metro Manila.
Chief Commercial Officer of DITO Telecommunity Adel A. Tamano said the partnership with the multinational convenience store chain is anchored on their shared commitment to innovation, customer value, and growth.
“By combining our strengths, we aim to create more meaningful experiences for Filipino consumers while opening new opportunities that will benefit both organizations,” Mr. Tamano said in a statement released on Thursday.
“We look forward to building a partnership that reflects our shared vision of delivering greater choice, convenience, and value to the communities we serve,” he added.
Under the partnership, customers can now purchase DITO Starter Packs — which include a SIM card preloaded with up to 25 gigabytes of bonus data, among other inclusions — at more than 200 Lawson stores in Metro Manila.
The initiative makes reliable connectivity more accessible while providing greater convenience and value to Filipinos, according to Tsunaka Nakanishi, vice-president of Lawson Philippines.
DITO said the collaboration marks another milestone in the company’s continued expansion of its retail footprint while empowering Filipinos with accessible, high-quality digital connectivity. — Edg Adrian A. Eva
